Author: goro
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Self-Efficacy and Its Influence on User Engagement
In the digital age, understanding the psychology behind user behavior is more critical than ever. One concept that stands at the forefront of user engagement strategies is self-efficacy—a term coined by psychologist Albert Bandura. Self-efficacy refers to an individual’s belief in their ability to execute behaviors necessary to produce specific performance attainments. In simpler terms,…
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The New Psychology of Consumer Behavior: AI’s Influence on Decision-Making and Cognition
In an era where artificial intelligence (AI) permeates every facet of our lives, the implications for consumer behavior and decision-making are profound. As someone deeply invested in the intersection of digital psychology and technology, I see AI as a double-edged sword—capable of both empowering consumers with personalized experiences and subtly rewiring the cognitive processes that…
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The Power of Social Proof in Digital Marketing: How Social Validation Influences Online Purchasing Decisions
In an increasingly digital world, where consumers are bombarded with information and choices, making purchasing decisions can be overwhelming. Amidst this vast array of options, social proof has emerged as a powerful psychological mechanism that influences consumer behavior. Social proof, a concept closely related to social learning and observational behavior, plays a crucial role in…
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Why the Infinite Scroll is So Addictive: Insights from Behavioral Psychology
Hooked on Scrolling: The Unseen Forces at Play Have you ever found yourself endlessly scrolling through your social media feed or YouTube recommendations, only to realize hours have slipped away? It’s a common experience, and it’s no accident. The infinite scroll isn’t just a clever design—it’s a calculated tool that taps into the deepest recesses…
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Hello world!
Welcome to GoriUX Welcome to a space where psychology meets strategy, and where the journey of self-discovery intertwines with the art of business and personal growth. This platform is dedicated to exploring the intersection of mind, strategy, and impactful action. A Journey of Knowledge and Strategy Here, a wide array of topics are explored, all…